Mine Ucok Hughes

Mine Ucok Hughes headshot
College of Business and Economics
Office Location ST610



Mine Ucok Hughes, Ph.D. is an Associate Professor of Marketing at California State University, Los Angeles since Fall 2017. Previously, she taught at Woodbury University in Burbank, California, University of Southern Denmark in Odense, and Bilkent University in Turkey.

Dr. Ucok Hughes is the Director of MBA and MSBA Programs and the Faculty Coordinator of the FEMBA Program.

She is the Associate Chair of the Department of Marketing for AY 2023-24.

She studies non-mainstream consumers, sustainable marketing, and social marketing. She presents regularly at marketing conferences, and her articles have been published in journals such as Journal of International Marketing, Journal of Macromarketing, Journal of Product and Brand Management, Business Horizons, Qualitative Market Research, and Advances in Consumer Research.

Courses Taught at CSULA

MKT 3100 Principles of Marketing
MKT 3400 Consumer Behavior
MKT 3950 Community-Based Social Marketing
MKT 4320 Sustainability Marketing
MKT 5320 Sustainability Marketing
BUS 5023 Marketing Strategy



Ph.D. in Marketing, University of Southern Denmark
M.A. in Marketing Communication and Advertising, Emerson College
Diploma in Economics, Ankara University Faculty of Political Science.


Academic Website